College Students Coordinate Flash mob to Promote Name-Change In June 2010, Oklahoma State University’s School of Journalism & Broadcasting officially changed its name to the School of Media & Strategic Communications. In an effort to bring attention to the newly renamed School of Media and Strategic Communications, the school’s Advanced PR Media course is planning and promoting a flash mob: a choreographed, yet seemingly random, dance done by a big group of people lasting only a few minutes. The group, also known on Twitter as @OkStateFlashmob, will be dancing on Sept. 30, before the OSU v. Texas A&M football game and immediately following the Spirit Walk. This flash mob will be the first of its kind in Stillwater (not to be mistaken for the flash rave held during finals week in past years), and has been completely planned and executed by OSU students. This event will be similar to the T-mobile flash mob. WHO: Oklahoma State University’s Media & Strategic Communications students, along with other OSU students, faculty and staff from varying fields and levels of study. Be sure to follow on Twitter (@OKStateflashmob) and Facebook (OKState flashmob) for exclusive video and text updates. WHAT: A student-organized flash mob to create awareness and conversation about the School of Media and Strategic Communications new name. The School of Media & Strategic Communications (formerly School of Journalism & Broadcasting) has a proud tradition of preparing students for successful careers, and providing students a well-rounded education for the future. Interview opportunities are available. WHEN: Sept. 30, 2010; immediately following the 4 p.m. Spirit Walk before the OSU vs. Texas A&M football game. WHERE: The corner of Hester and Athletic Avenue on the OSU campus. A campus map is available here. WHY: This flash mob is a unique way for PR students to have real-world experience planning a large-scale event, communicating with the media, and using the Internet to connect with participants. The flash mob is designed to surprise people and generate excitement for the School of Media and Strategic Communications. BONUS: If you're in one my classes... you get extra credit for participating.
1 Comment
7/9/2017 09:02:38 pm
Nowadays, flashmob is becoming a trend for some on how to express an idea to people, or to someone. I believe that the department of Journalism cam up with a very good idea in informing the people about the name change of their department. Well, let's say that some students who are not in this department might not care, but at least they were informed about this change that happened.
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AuthorI'm a Ph.D. in Mass Communication, PR Consultant, & SM junkie. Archives
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